Visa Cards for payment on modern jeepneys

It’s a good news for Cebuanos as Visa collaborates with Good Transport and GHL for a contactless payments on modern jeepneys in Cebu City and Mandaue City. Their first transit project in the Philippines

▪️Visa, a world leader in digital payments, is collaborating with Good Transport Solutions Inc. (GTSI), a transit mobility solutions provider, and GHL, a leading nationwide payment service provider and payment acquirer. This collaboration has enabled the use of Visa cards for payments on modern jeepneys in Cebu and Mandaue City, the second biggest city in Cebu.

Launched today, Wednesday August 28 at the Cebu IT Park Transport Terminal, with Good Transport Solutions Inc. (GTSI) working in partnership with local transport operators, Lahug Apas Transport Cooperative (LATRANSCO) and Mandaue Transport Cooperative (MTC), to launch 120 modern jeepneys in Cebu and 20 modern jeepneys in Mandaue City

The onboard terminals in these vehicles now accept Visa payments. This initiative, part of a pilot project, signifies Visa’s commitment to promoting transit acceptance in the Philippines with plans to expand to more modes of transit in coming years.

—This initiative aims to enhance the travel experience for daily commuters and tourists in Mandaue City by offering a wider array of payment options. As tourism in the Philippines rebounds, we have observed a growth in inbound tourism and this partnership will make the transit experience more seamless for tourists.

The future of transit, both globally and within the Philippines, is poised to create inclusivity through open-loop, contactless payment systems in public transit, and will be centered around providing commuters with seamless, convenient, and secure payment options.

Cashless Payment Surveys

–The rapid urbanization across Asia Pacific, with 120,000 people moving to cities daily, has underscored the need for efficient public transit systems. Governments, including the Philippines, are investing in these systems as part of their strategies to mitigate road congestion, with a focus on simplifying public transit payments and increasing digital payment options.

—Visa’s Global Urban Mobility survey found that 58% of commuters favor a unified payment method for all transport modes, as currently half of them use four or more different methods each month.

—Meanwhile, another Visa survey showed that implementing open-loop, contactless payment systems in public transit agencies creates a faster, safer, and more hygienic payment experience.

Such a system promotes inclusivity and accessibility in public transit, even for those without access to traditional banking services, with modern payment systems simplifying fare processes for transit agencies, reducing costs and mitigating financial risks.

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